Graphic Tees, The History of Being Cool.

by Kirt Moritz April 13, 2020 2 min read

Air Corps Gunnery School Graphic Tee on Life Magazine Cover.

Tees were once considered to be an undergarment, so there was no need to add a graphic or brand. In the 1960's, High School students were sent home for wearing a white tee shirt to school. Now, t-shirt shops for graphic tees are all over the internet, beach towns, vacation destinations and the fashion world. Graphic Tees are Cool

In the 1939 film Wizard of Oz, the first graphic tees appeared in a major motion picture. Workers fixing up the scarecrow are seen wearing bright green tee shirts with "OZ" printed in white. Then the military started using graphic tees with names of their branches and training programs. After WWII, these men continued to wear their graphic tees when transitioning to the civilian world. An early printed tee showed up on the cover of Life Magazine in 1942 as the Air Corps Gunnery School. This image displayed the masculinity and sex appeal of graphic tees. Organizations were just starting to understand the marketing potential of cool graphic tees.

 

 

 

 

  

Popularity of Graphic Tees. Graphic tees became popular sometime in the late 1960s when screen printing and ink made it easier and less expensive to print graphics on fabric. When t-shirt brands and manufacturers began to understand the value of printed graphics to express a person's individuality using graphics, the market for graphic tees skyrocketed.

The graphic tee has come a long way in the fashion world too. For Men, the graphic tee in some professional fields have become the accepted workwear. Paired with jeans, these tees can also be worn for a night out. For Women, the graphic tee is much more upscale and can be worn for a night out with a skirt or layered under about anything. A quick search on Instagram for graphic tees shows thousands of influencers taking selfies with their graphic tees.

Graphic tees are popular with sports teams, vintage messaging, designs and brands. Anything is acceptable. In 2020, graphic tees documented history with Covid-19 Coronavirus designs like Social Distancing Expert from Nayked Apparel. Today's consumer not only want cool graphic tees, but want them decorated on the Softest Apparel on the Planet also by Nayked Apparel. For the coolest, softest graphic tees, shop online now.

Shop Men's Graphic Tees.

Shop Women's Graphic Tees.

#graphictees 

Kirt Moritz
Kirt Moritz



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